Freedom to Vape


The ‘Freedom to Vape’ campaign has three aims:

  • To remove the regulations imposed on the vaping industry imposed by the European Union’s Tobacco Products Directive (TPD) 2016, including the ban on advertising, the maximum size of tanks, the size of e-liquid bottles, and the strength of e-liquids.
  • To raise awareness of the differences between vaping and smoking combustible tobacco.
  • To set-up a ‘freedom to vape’ scheme for businesses who welcome vapers.

If you would like more information, to get involved in the campaign, or make a donation to help its ongoing costs, please contact Andrew Allison, Head of Campaigns. Andrew’s email address is:

For regular updates, you can follow the campaign on Twitter (@VapingFreedom)